A Taste of Luxury: Don Julio Rosado Arrives in Johannesburg

Following its stunning debut in Cape Town, Don Julio Rosado continued its grand introduction with an exclusive launch event in Johannesburg on Saturday, February 8, 2024, at the plush Aurum restaurant in Sandton. This sophisticated reposado tequila made a bold statement, marking the beginning of a new era of celebration and refinement.

 Crafted with excellence, Don Julio Rosado is meticulously finished in Ruby Port wine casks sourced from Portugal’s renowned Douro wine region. This careful finishing process imparts a delicate pink hue and a distinctive flavor profile with sweet notes of dried red fruit and caramel, delivering a smooth and sophisticated tequila experience that sets a new standard in premium spirits.

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The Johannesburg event attracted an array of high-profile guests, including celebrated actors Dineo Langa, Wiseman Zitha, Kamva Bikisha, and Thabang Mazibuko. Music artists Yanga Chief and Elaine graced the evening, while the event’s energy reached new heights with electrifying DJ performances from Kabza De Small, Ten Oceans, Tinx, and Thakzin.

“Don Julio Rosado represents our commitment to innovation while staying true to our heritage of crafting exceptional tequila,” said Theo Zulu, Senior Brand Manager on Don Julio South West Central Africa. “We’re excited to share this delightful new expression with tequila enthusiasts in South Africa as we celebrate the start of a new year.”

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Perfect for daytime gatherings with friends, Don Julio Rosado is best enjoyed on the rocks or with a splash of club soda and a lemon garnish for a refreshing twist.

Now available in select stores across South Africa, Don Julio Rosado is offered at a recommended retail price (RRP) starting at R3 499.

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